t HarderUnlock the power of branding. Boost sales, attract top-tier clients, and avoid wasting money on spaghetti marketing.
S01 E34 From Meh to Memorable: The Business Naming Blueprint
July 2, 2025
34:19
S01 E33 Brand Archetype Series - The Rebel
June 25, 2025
08:53
S01 E32 Brand Archetype Series - The Hero
June 18, 2025
09:17
Brand Chops is the podcast for small businesses looking to build their brand and stop wasting money on marketing without a plan. We provide clear, bite-sized examples that show how branding can boost your business, increase sales, and reduce risk. You’ll also learn how clear and focused branding will attract and retain top talent and make business decisions easier. Each episode ends with an actionable takeaway you can apply today.
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If you don't pay attention to your brand, no one else will either.
Explore more episodes for more tips and tricks on how branding helps businesses with everything from sales, operations, HR, company culture, marketing, to mergers and acquisitions.
Diane Chubb
Sigman, Khan & Chubb, PLLC
Diane Chubb has been practicing trademark and copyright law for over 25 years. She started as in-house counsel for 20th Century Fox in Los Angeles, handling trademark enforcement for the company’s 4000+ trademarks worldwide. (Yep, the Simpsons!) She partners with clients to leverage and develop valuable IP assets, increasing the value of the overall operation.
Walter Crosby
CEO – Helix Sales Development
Walter is CEO of Helix Sales Development, he engages with growth-minded entrepreneurs who are frustrated with underperformance, and have the desire & commitment to build a performance-based sales culture.
Michael Hanyes
Founder – Listen Innovate Grow
Michael is a B2B Go to Market Specialist. He is the Founder of his consulting firm, Listen Innovate Grow and author of the book, Listen Innovate Grow: A Guidebook for Start-Ups and SMEs to Acquire and Grow Business (B2B) Customers.
Angela Dunz
Angela Dunz – Angela is the #LinkedInBadass sharing her expertise in business development, professional branding, visibility & optimization on LinkedIn.
Beth Carr
Beth is a 15+ year marketing veteran, brand strategist, StoryBrand Certified Guide, and owner of Fortified, a brand-building consultancy.
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Valuable insights on branding and marketing for any small business looking to do it right! I love how concise the information is, and how actionable the takeaways are. The examples and analogies throughout each episode are so relatable and really help to understand the concepts they discuss.
MUST LISTEN! If you’re a small business owner struggling with your branding or marketing, listen to this show. The hosts are easy to listen to, episodes are short and sweet, and the examples and tips provided are incredibly helpful.
Zack Lemear
Chris Duhaime
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